Amul Milk Price Hike 2026 – New Rates from November 12, Check Taaza and Gold Prices
Milk prices have increased across major Amul fresh pouch milk variants from November 12, 2026. The Gujarat Co-operative Milk Marketing Federation (GCMMF), which markets dairy products under the Amul brand, has announced an increase of ₹2 to ₹4 per litre.
The revision affects several popular milk products, including Amul Taaza, Amul Gold, Amul Shakti and Amul Tea Special. The cooperative has attributed the decision to higher costs involved in milk production, processing, packaging and transportation.
The latest increase is likely to affect household budgets, particularly for families that purchase milk every day.
Amul milk price increase: What has changed?
According to the announcement, fresh pouch milk prices have increased by approximately 4% to 5% across major variants and pack sizes.
The two widely purchased products have the following reported changes:
| Amul milk variant | Price increase | Reported revised price |
|---|---|---|
| Amul Taaza toned milk (3% fat) | ₹2 per litre | ₹62 per litre |
| Amul Gold full-cream milk (6% fat) | ₹4 per litre | ₹80 per litre |
The revised rates are effective from November 12, 2026.
The cooperative has also confirmed increases across other major fresh milk variants. However, the exact revised price for every variant and pack size should be checked on the local product packaging or through authorised retailers.
Why has Amul increased milk prices?
GCMMF has cited a rise in several input costs during the past year.
The main reasons include:
- Higher green and dry fodder costs
- Increased cattle feed prices
- Higher prices of ingredients such as oil cake, maize and molasses
- Increased milk packaging film costs
- Higher fuel and transportation expenses
- Increased procurement payments to milk producers
The cooperative also referred to low and uneven rainfall in Gujarat and other parts of India as a factor affecting the dairy supply chain.
Will the price increase benefit dairy farmers?
Amul has stated that its member unions increased the procurement price paid to farmers by approximately 4% to 5% over the past year.
The cooperative says a significant portion of the additional retail revenue will support milk producers.
According to the company, around 80% of the revenue collected from consumers through its cooperative structure is returned to approximately 36 lakh milk producers.
This is an important part of the cooperative model, in which farmers are central to the milk procurement and distribution system.
How much more will families spend every month?
The increase may look small when calculated per litre, but it can add up for households that purchase milk regularly.
For example:
- A household purchasing 1 litre daily with a ₹2 increase would spend ₹60 more over 30 days.
- A household purchasing 2 litres daily with a ₹2 increase would spend ₹120 more over 30 days.
- A household purchasing 1 litre daily with a ₹4 increase would spend ₹120 more over 30 days.
These are illustrative calculations. The actual additional monthly expense depends on the milk variant, quantity and local retail price.
Is Mother Dairy also increasing milk prices?
Mother Dairy has also revised prices of selected liquid milk variants by ₹2 to ₹4 per litre, effective November 12, according to published reports.
However, its reported price revision relates to the Delhi-NCR market. Consumers should not assume that the same rates apply throughout India.
Amul’s announcement, by contrast, covers major fresh pouch milk variants across its markets in India.
What should Amul customers check?
Customers should check the printed maximum retail price on the milk packet before purchasing. Prices can differ according to milk type, fat content, pack size and market.
Consumers should also distinguish between fresh pouch milk and other dairy products. The announced revision concerns fresh milk variants and does not establish that every Amul product has become more expensive.
Frequently Asked Questions
1. When did Amul increase milk prices in 2026?
The revised prices became effective on November 12, 2026.
2. How much has Amul increased milk prices?
The increase is between ₹2 and ₹4 per litre across major fresh pouch milk variants.
3. What is the new Amul Taaza price?
The reported revised price of Amul Taaza toned milk is ₹62 per litre.
4. What is the new Amul Gold price?
The reported revised price of Amul Gold full-cream milk is ₹80 per litre.
5. Why has Amul increased milk prices?
GCMMF has cited increased fodder, cattle feed, packaging, processing and transportation costs.
6. Will all Amul products become expensive?
The announcement concerns major fresh pouch milk variants. It does not confirm a price increase for every Amul dairy product.
Conclusion
The Amul milk price revision effective November 12 reflects the higher costs faced by the dairy supply chain. While the increase is between ₹2 and ₹4 per litre, its impact will depend on how much milk households purchase and which variant they prefer.
Consumers should check their local retail prices for the latest rates.
